Ube Mochi

The inspiration for this particular flavor-texture combo came from a Crew Member in one of our stores—#YayCrew! We reached out to one of our suppliers to develop this treat just for us, and the result is a warm-weather novelty you’ll only find in our stores. It’s a simple formulation: sweet ube ice cream (known for its vanilla-meets-pistachio flavor), enveloped in a rice-flour-based, purple-hued (from fruit and vegetable juice), mochi wrapper. The chewy exterior leads you to the sweet, creamy center. As the kids say, it’s all good. It really is. Each piece is a mere 80 calories, though we’ve not yet figured out how to eat just one.